Coffee shop sample business plan product offering

The shop employs 21 employees and provides music on the weekends. Java Culture will offer its customers the best prepared coffee in the area that will be complimented with pastries, as well as free books that its patrons can read to enjoy their visit.

The local customer base consists of approximately: 3, students from the two post-secondary schools school staff 1, business people and office workers Both schools have solid attendance and are expanding their student population.

Coffee shop sample business plan product offering

Since gourmet coffee consumption is universal across different income categories and mostly depends on the level of higher education, proximity to the University of Oregon campus will provide access to the targeted customer audience. While employed by a national restaurant chain, Mr. The cafe will receive substantial discounts from artists and artisans participating in the manufacture of signature pieces of dinnerware, furniture, lighting, and sculpture to be featured at The Watertower. The local climate, with a long rainy season, is very conducive for the consumption of hot non-alcoholic beverages. All baristas will be required to have sales and customer service training to make each transaction. The floor plan will include a square feet back office and a 2, square feet coffee bar, which will include a seating area with 15 tables, a kitchen, storage area and two bathrooms. None of these establishments features a traditional coffeehouse atmosphere or live or recorded evening entertainment. Musical offerings will span jazz, Latin, and urban musical traditions. Compared to traditional print advertising, this is a cost effective tactic that will allow them to reach prospects in a highly targeted way e. Proper preparation techniques are of paramount importance for such drinks. The business was established in and is privately held. The shop has drive throughs on both sides with a small walk up. This market segment is active physically and financially. Custom designed marketing material such as printed banners, promotional posters, punch cards, pre-purchased beverage cards, reader boards, etc. He holds a B.

This remainder amount will be required to continue operations and generate revenues necessary to keep the company solvent. With the addition of the product showroom, The Coffee Warehouse will offer customers quarterly product and training demonstrations that will be presented by trained beverage experts from the industry.

The clear window displays, through which passerby will be able to see customers enjoying their beverages, and outside electric signs will be aimed to grab the attention of the customer traffic.

coffee shop description paragraph

However by offering a superior selection of supplies, new groundbreaking products to the market, and focusing on high-quality service and full service delivery, we feel will can quickly establish accounts and build strong relationships.

The Russet Cup will offer a unique experience for coffee aficionado by offering a quiet and cozy yet sophisticated cafe and offer a sense of refinement and peace in an otherwise hectic and fast paced world.

Jennifer Smith is highly skilled in graphic design and desktop publishing, and has quality design and printing equipment to publish professional pieces at a low cost.

successful coffee shop business plan

The Coffee Warehouse will make these same products available through our high quality, full service delivery - bringing these products directly to their doorstep at a competitive price.

Price Chopper brings 10, shoppers weekly to its location.

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Coffee Shop Business Plan: Products & Services